What is SEO in Marketing?

What is SEO in Marketing?

Internet marketing comprises many different aspects of marketing a business’s website, but one of the more misunderstood aspects is the world of SEO.  SEO is typically confused with paid advertising with Google, and PPC, but SEO is not this (it’s SEM, tbh). SEO is a...
What is SEO?

What is SEO?

SEO stands for search engine optimization, and encompasses several different tricks to get your website to rank organically in Google searches.  It’s a very time-consuming and tedious task in the digital marketing world, and it also takes a great deal of planning and...